The UK-based coffee and sandwich brand “Pret A Manger” is planning to launch its outlet in India
“Pret A Manger,” a UK-based coffee and sandwich chain, is planning to launch in the Indian market. According to the company, “Pret A” became the highest-profile Western brand. The first outlet of the firm is going to open in “India’s financial hub, Mumbai,“ on Friday.
It happens the same week as US technology juggernaut Apple opens its first two shops in the nation.
Pret revealed last year about their partnership with the Indian brand Reliance Industries, which is owned by Mukesh Ambani, the richest man in India.
Pret’s CEO, Pano Christou, stated that the company’s offerings in the nation will represent the brand of the business “while also adjusting to regional tastes and food patterns.”
It is Reliance Brands’ debut in the expanding food and beverage sector of the nation, where the company also owns the largest retail chain in India.
Reliance said that their first store is an exact copy of Pret’s UK stores.
According to Darshan Mehta, the executive director of Reliance Brands, the stores will be targeted at “the emerging Indian consumer.”
The announcement occurred just a few days after Apple CEO Tim Cook inaugurated the company’s first retail location in India. Which opens their first store in Mumbai, followed by a second in the capital of India, Delhi.
Pret A Manger, which in French means “ready to eat,” was established in London in 1983, and the first location there opened the following year.
The first store, Sinclair Beecham and Julian Metcalfe, opened in 1986 after purchasing the trademark from the previous company, which had gone into administration.
The brand owns around 400 stores in nine markets around the world, including the UK, Asia, Europe, the US, and the Middle East.
A franchise agreement with the 7-Eleven convenience store chain, which has its headquarters in the US, was announced by the parent firm, Reliance Retail, in 2021. The agreement contributed to Reliance’s status as India’s top brick-and-mortar retailer.
